New: reviews, subscriptions & more
NewStarter+

Mailchimp joins Klaviyo

Quiz shoppers are added to your Mailchimp audience with every answer as a contact tag, their recommended products, and a quiz_completed event you can start Customer Journeys from.

Januaris Wambua

Januaris Wambua

Founder, ShopperQuiz

Mailchimp · Contact
A

Audience fields

FNAMEAmara

Tags

SQ Hair Discovery: Hair type = CurlySQ Hair Discovery: Main concern = GrowthSQ Hair Discovery: Recommended = Hibiscus OilSQ Hair Discovery: Recommended = Amla Powder
Activityquiz_completedjust now
quiz_nameHair Discovery Quiz
recommended_productsHibiscus Oil, Amla Powder

Example data

What’s new

  • A tag per answer, for example SQ Hair Discovery: Hair type = Curly.
  • A tag per recommended product, and a quiz_completed event with the quiz name and recommendations.
  • Shoppers who tick the newsletter box are subscribed; everyone else is added as a non-subscribed contact.

Why it helps

Send follow-ups based on what each shopper told you — “dry hair” or “sensitive skin” — instead of one generic newsletter.

How to turn it on

1

Connect

Go to Integrations → Mailchimp, click Connect with Mailchimp and click Allow.

2

Pick an audience

Choose an existing audience or create one from the drawer.

Try it in your store

Already using ShopperQuiz? Everything is in your dashboard. New here? Start free on Shopify or WooCommerce — no credit card required.